Anthony Morrison from iClean Drycleaners won the recent DIA Award: “Best Shopfront for Plant” and I had the most enjoyable task of presenting his Award personally.
Anthony has “done it tough” relocating his shop at Werribee Plaza into 52 square metres, but as you can see he has turned it into an opportunity.
No sooner had Anthony placed it on the counter, then customers were making enquiries about this great looking award.
Maximum benefit from awards such as this can be gained by:
· Proudly displaying on the counter.
· Including in promotional material.
· Writing a small story with photos and giving to the local paper, who love the hard work being done by someone else.
· Having your own sense of achievement.
Congratulations Anthony on your shopfront design, and thanks for taking the time to submit the application.
There were a number of very good submissions across all categories.
The old saying, “you have to be in … to win it”. Next Year?
Drycleaning Institute Of Australia
t- 0419 882 061
PS: There were other categories of Awards at the National Conference in Canberra, and DIA have published these on their website.